Live: Monotype Branding


Monotype Rebranding

Client: Monotype

As part of its rebranding campaign, Massachusetts-based Monotype partnered with FableVision to create three videos – eBooks, automotive displays, and other devices – to showcase its offerings by utilizing FableVision’s signature storytelling technique.

Monotype is a leading global provider of type, technology and expertise, enabling optimal user experiences and brand integrity. Monotype’s fonts and technologies are found in a variety of products including, printers, copiers, mobile phones, e-readers, tablets, automotive displays, digital cameras, navigation devices, TVs, set-top boxes, and consumer appliances. For all three videos, FableVision wrote the scripts, shot on location, edited, and created the motion graphics to complement Monotype’s new branding campaign. This particular video highlights the range of devices that use Monotype fonts.

A Peek Inside

 

Product: live-action 

Age Range: adult

Related Projects: